Celebrity Beauty: How ‘Cosmo’ Beauty Director Julee Wilson Became a Leading Voice in Modern Media

Celebrity Beauty: How ‘Cosmo’ Beauty Director Julee Wilson Became a Leading Voice in Modern Media

Celebrity Beauty:

Celebrity Beauty: Julee Wilson

Julee Wilson

In our long-working assortment “How I’m Making It,” we talk over with of us making a residing within the craze and beauty industries about how they broke in and stumbled on success.

Potentially no one would inform you that leaping right into a new job, with a new team, at a new company, amidst an remarkable international pandemic is discreet. And Julee Wilson, who did exactly that after she started her role as Beauty Director at Cosmopolitan in early April, doesn’t faux her latest career transfer changed into once a proceed. Identified for her capacity to eradicate issues dazzling and right, both on her private social channels and in her published work, Wilson calls the previous several months a “wild drag,” crediting the supportive editorial team at Cosmo with easing her settling in process.

However for somebody who hasn’t even had a bet to talk over along with her desk on the place of job yet, Wilson with out a doubt seems to private issues figured out: She jumped from Essence to Cosmopolitan with out missing a beat, declaring her same uplifting presence on Instagram, the attach virtually 60,000 followers apply her for beauty opinions, make-up and hair inspiration and adorable family pictures. She’s already published ratings of participating tales, including ones about Unlit-owned beauty manufacturers, Beyoncé’s forty+ wigs for “Unlit is King” and a large title hairstylist who changed into a Covid-19 nurse; and he or she’s even made time to appear on and moderate panels, like SCAD‘s novel “Unlit Beauty Issues” discussion.

Several months after starting up at Cosmo, the enterprise used — whose experience spans vogue, life-style and beauty across print and digital publications equivalent to Right Easy and The Huffington Put up — took the time to discuss her career trajectory, being a champion of Unlit girls in beauty, the advice she’d give her previous self and how her career has been driven by “standing in her dopeness” with Fashionista. Learn on for the highlights.

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Expose me a miniature bit about your individual and knowledgeable background. Did you take into accout that you wanted to work within the craze/beauty dwelling from a younger age? 

I continuously knew I wished to be a author and my first like changed into once vogue. I changed into once alive to about magazines rising up like most miniature girls, however for me, it changed into once like, ‘How blueprint I regain there?’ Being a trainer, a health care provider or a lawyer all private enlighten paths and I didn’t know change into a vogue or beauty editor in some unspecified time in the future. I changed into once truly attempting to resolve that out as soon as I would possibly perhaps well perchance most certainly.

After my freshman one year in faculty, I started interning. I knew I needed to delivery up interning appropriate away because I knew if I wished to be the top seemingly and huge in this enterprise I needed to regain my foot within the door, which meant I needed to delivery up early. My first internship changed into once at Bergdorf Goodman, which I did the summer after my freshman one year. After my sophomore one year, I interned at Vibe journal. After my junior one year, I interned at Condé Nast Traveler journal. 

After I graduated, I tried to regain a chubby-time job, however it changed into once laborious. So I ended up getting every other internship at Parenting journal and moved to Contemporary York Metropolis. After two months of doing that, I purchased my first chubby-time job at Right Easy journal because the assistant to the editor-in-chief. I spent six and a half of years there, transferring up the ranks; the closing title I held there changed into once Staff Style Editor. After an limitless speed there I went to The Huffington Put up, because I known it changed into once truly famous to learn digital. I spent four and a half of years at HuffPost, and left to transfer to Essence journal to be the Style and Beauty Director. Like a flash forward four years and I’m proudly now the Beauty Director at Cosmo.

What pursuits you about vogue and beauty, and why did you by some means preserve to focal level on beauty as your main dwelling of focal level?

I started off in vogue because I right like apparel and how they instruct our private storytelling. I used to survey runway reveals on Style File TV and write my salvage opinions at dwelling — I continuously knew right here is what I wished to blueprint in some unspecified time in the future. Fortuitously, I changed into once in a situation to delivery up my career in vogue.

I feel that vogue and beauty truly mosey hand in hand and are so complementary to each and each numerous. When I transitioned from Right Easy journal to the Huffington Put up, that is the attach I first took on beauty. On the time, they wished somebody that also can very effectively be both a vogue and beauty editor, and I changed into once truly exasperated to preserve shut on that trouble. I rapid fell in like with beauty.

I judge that as a Unlit girl, I acutely imprint that beauty is so enlighten to numerous cultures and numerous backgrounds — and that ingredient of the storytelling is so thrilling to me. I truly latched onto beauty and changed into crooked. As I’ve gotten older in my career, it be truly high quality so that you can focal level on beauty and be an authority in that dwelling.

Can you inform me a miniature bit about your time at HuffPost and how it ended in your role at Essence?

HuffPost changed into once truly attention-grabbing because I continuously notify my transition from Right Easy to HuffPost changed into once like going from a monthly to a minutely. At Right Easy, I changed into once engaged on three to four tales a month with shoots and the total process of pulling together a print publication. At HuffPost I changed into once guilty for writing three to 5 tales a day. In narrate that changed into once an limitless trouble for me to learn the methodology to mutter tales rapid, effectively, curiously — and take a look at out now to not burn out within the technique.

I feel like HuffPost changed into once the Harvard of digital media and is the attach I discovered how online media in fact works, which has been truly famous to my career. The diversification of my storytelling there would possibly perhaps be something I am truly jubilant with. HuffPost allowed me to actually invent a lane for myself in becoming a reveal around the dearth of vary and inclusion within the craze and beauty industries. I judge with the work I did there, of us truly saw me as a thought chief in that world, which in turn opened the door for me to mosey to Essence, a.okay.a. Unlit Woman Magic headquarters. So truly delving into being a Unlit girl in this dwelling has with out a doubt made me extra assured, to boot to a trusty reveal all by the enterprise.

Expose me about your time at Essence. What are you most jubilant with that you done all by your tenure with the logo, and what aspects of working there private been most elegant to you?

Essence is a truly attention-grabbing location because to work alongside fellow dapper, talented, done Unlit girls is weird and wonderful, specifically in this enterprise, which is highly homogeneous. Being in a situation to wake up each day and private time the dopeness of Unlit girls is something that I’ve strived to blueprint.

What went into your decision to construct the jump from Essence to Cosmo? What different did you imprint at Cosmo, both to your salvage career trajectory, however also in phrases of what you is also in a situation to bring to the role and provide to Cosmo?

It be about standing in my dopeness and lustrous that the work I did at Essence would possibly perhaps well perchance most certainly proceed. Unlit girls are magic and I want my legacy to be that I made certain that message is spread in each location. I private time all americans, all races, all pores and skin tones, all every thing. However the real fact that I’m able to attain into an iconic stamp like Cosmo, and in fact sprinkle some Unlit girl magic, right makes my coronary heart narrate. And the real fact that the logo is supportive of that is implausible. I am so exasperated to be portion of this badass team.

You seem like somebody who truly packs her time desk chubby and makes an effort to be existing and engaged at so many enterprise events, oftentimes leading or participating in panels and discussions as effectively. How blueprint you handle the scuttle of that along with your editorial duties?

I’m at ease it feels like I build it work because I feel like I’m going loopy. Segment of me is like, ‘I didn’t work this laborious to right loosen up and no longer blueprint the leisure.’ You work this laborious and to boot you invent a career that you’d like… it be a must to private time, magnify and allotment it with the enviornment. Being asked to be on a panel or to blueprint interviews like this — they’re the battery in my back that jogs my memory that what I’m doing methodology something and that of us are appreciating the work that I’m inserting out into the enviornment. It be extra of a responsibility to myself and my family who private sacrificed plenty for me to regain the attach I am.

Is there the leisure you will have you are going to hang while you had been first starting up out your career? Any advice you are going to want to present your younger self?

Discontinuance being concerned. I’m a trouble-wart. I trouble so famous regarding the long term and what’s subsequent. Traumatic is the different of religion. I’m right attempting to private extra religion within the real fact that existence will work out the methodology it will still whether or no longer I’m stressing myself out or no longer.

How would you describe your methodology to beauty journalism? Form you can private any guiding philosophies or principles that it is seemingly you’ll perchance most certainly also very effectively bear in mind to bring to your work, regardless of what the context or stamp you are working for?

For me, it be all about being unapologetic. I strive to pull back the curtain. I strive to preserve shut away the smoke in mirrors of the topic topic cloth. It be about authenticity. I like to eradicate it right.

Celebrity Beauty: Julee Wilson

Julee Wilson

You are a champion of Unlit girls all by your work, on social media and in interviews, and to boot you blueprint such an limitless job of celebrating Unlit girls within the beauty enterprise and beyond. How blueprint you build that a priority, and what blueprint you hope to quit by doing so?

Smartly, spoiler alert: I am a Unlit girl. And ad infinitum jubilant with it. It be laborious now to not private time what you imprint and who that it is seemingly you’ll perchance most certainly also very effectively be. That’s what brings me so famous pleasure and delight in guaranteeing that girls of shade feel considered and renowned in this enterprise.

How famous has social media been to serving to you shape your career? You are so stuffed with life on Instagram, specifically, and it seems equivalent to you in fact want to present your followers entry to you by technique of the platform. 

Social media is so famous fun. I’m alive to about Instagram because it be like my salvage mini journal and I just like the real fact that I’m able to thoroughly be myself. All all over again, it be about authenticity. It be about showing of us my right existence, because I blueprint judge that there would possibly perhaps be this thought that being within the beauty and vogue enterprise is right so glamorous. 

There are times the attach I build on the equivalent outfit twice within the equivalent week. I are residing in a four-story stroll-up in Harlem that I like, no longer in some Park Avenue dwelling with a car looking ahead to me. And I attach no longer private a closet chubby of designer apparel. My career is basically about passion. That’s what sustains me beyond the fleeting moments of glitz and glamour. On story of there with out a doubt are a pair of right here and there, just like the total beauty merchandise I regain sent, which I like.

How has it been settling into your new role at Cosmo while also experiencing all the main shifts which private took location in internationally the previous few months with the pandemic? 

It be been barely a wild drag. I private not even considered my desk [at the office] yet. That blows my mind. I’m ad infinitum grateful to the Cosmo team for in fact embracing me after starting up in a strategy that is so unorthodox. The fact that I have been welcomed with such delivery arms and that all americans’s been so collaborative has been truly high quality. It be allowed me to actually regain to hang of us and tap into every other stage of creativity on inform these tales and invent mutter material from afar.

I like this quote from your Instagram: “I want to be stagger that while I’m working, and while I’m pouring into my career, that I’m truly leaving something that’s of significance. I want to be stagger that my words and my work leave a lasting impact and if fact be told build some substitute in an enterprise that I truly like. And so, I judge that right here is the item that conjures up me basically the most. Making certain that my time and my seat on the desk is no longer in vain.” I surprise when that it is seemingly you’ll perchance most certainly also delve into that a miniature little bit of extra? What form of “lasting impact” blueprint you hope to leave, what form of substitute blueprint you hope to bring to the enterprise you love? How blueprint you hope to express your “seat on the desk” to the fullest extent?

That quote in fact says it all. I right hope that after anyone ever hears my title, Googles me, sees my byline, catches me on a video or whatever the case will be — that the work I blueprint has been impactful passable that it leaves an impact and a legacy that reveals how famous I poured into my work. I’m hoping it reveals that I left something of substance. I right want to be stagger that if I’m concerned about this work that it be touching of us’s lives, it be transferring the needle and it be changing issues in a obvious methodology. I despise to be morbid, however we’re all right here on borrowed time, so I’m going to express the time I truly must invent some dope stuff. 

This interview has been edited for clarity.

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